Spacebird helps car dealers, garages and body shops get found without paying for every lead. Buyers find your cars and services in Google, and AI assistants mention your business when someone is looking for a reliable garage or dealer. With a dedicated expert who knows the motor trade.
Less dependence on listing platforms, more enquiries through your own website. Here is how we approach it for the motor trade.
Every lead through a listing platform or paid click costs you money. We develop your own website into a channel that brings buyers and service customers directly to you.
We link your pages to what customers actually type, such as ‘used Volkswagen ID.4 Leeds’ or ‘tyre change Bristol’, instead of broad terms that never lead to a booking.
We sort out stock and model pages, filters, sold cars and load time, so Google finds your current stock and doesn’t get stuck on expired listings or duplicate pages.
Explanations of servicing, roadworthiness tests, part-exchange and electric driving. Created with AI, reviewed by experts and only published after your approval.
More and more people ask ChatGPT or Google which garage or dealer they can trust. With clear information per location, structured data and strong reviews, your business makes it into those answers.
Free: an expert analyses your main brands and services, your competitors and your visibility in Google and AI, and presents your personal AI visibility plan.
Get your AI visibility plan →We go through your website: stock pages, service pages, locations, speed and your visibility in Google and AI.
We put search demand next to your brands, services and locations, so we first work on what brings in the most test drives and workshop bookings.
We tackle problems with indexing, stock feeds, sold cars and load time in order of impact on your enquiries.
Model, service and location pages in natural, local English, and in other languages if you also serve customers who speak them.
We publish and track in Cockpit how your rankings, AI mentions and requests for test drives and servicing grow.
An expert analyses your business, contacts you within 1 working day and personally presents which models, services and regions are losing you customers in Google and AI.
Get your AI visibility plan →Anyone looking for a car or needing a garage asks ChatGPT, Perplexity or Google for a comparison or a recommendation nearby. Dealers and garages with clear information per location, honest explanations and strong reviews make the shortlist. The rest don’t get mentioned, however good their service.
What makes your local car market different, and how we take that into account.
AutoTrader and other listing sites rank at the top for many used-car search terms. We find the models, brands and regions where your own website can win, so you’re not dependent on them for every lead.
Customers look for a garage or dealer in their own area. Every location gets its own page and a well-maintained Google Business Profile, with opening hours, brands, services and reviews, in every language you need.
Drivers search in their own words, such as ‘MOT near me’, ‘car service’, ‘tyre fitting’ or ‘bodywork repair’. We base your model, service and location pages on search data from your own market.
Trust decides the purchase or the booking. We put these details visibly on your stock and service pages, and make them readable for Google and AI.
Used-car buyers want proof of mileage and history, such as a service record, a vehicle history check or, where it exists, an official mileage certificate. Buyers actively look for this. State clearly on every stock page what history is available, along with warranty and roadworthiness.
In many markets, tax rules increasingly favour electric company cars over petrol, diesel and plug-in hybrids. Business buyers are therefore looking for electric models, charging solutions and leasing. We make sure that offer is easy to find.
Roadworthiness tests and low or zero-emission zones differ by city and region. Customers search for ‘MOT ready’ or ‘ULEZ compliant’. With clear explanations per region, you become the garage they trust, in Google and in AI answers.
Our SEO for garages and car dealers builds on these modules of the Spacebird Intelligence Layer.
Because almost every purchase or booking starts with a search. Whoever ranks well for models, services and their area gets test drives and workshop bookings without paying for every click or lead. What’s more, AI assistants largely draw their recommendations for garages and dealers from websites that perform well and are clearly written.
Our plans start from €895/month. With a 2-year contract you save up to 30%. Which plan fits depends on the size of your website, your market and your ambitions. You’ll find all plans on our pricing page, or request your free AI visibility plan and an expert will recommend the plan that fits.
Technical improvements, such as indexing your stock and a well-maintained business profile, often take effect within a few weeks. New model, service and location pages usually need three to six months to rank solidly, depending on your area and your competitors. In Cockpit you see every month what is improving.
Yes. On a platform you’re listed among your competitors and you pay for as long as you advertise. On your own website you have the customer to yourself, and organic rankings remain even if you advertise less. The two reinforce each other: people who see you on a platform often look up your business in Google for reviews and opening hours.
Your stock changes every week, and sold cars often leave empty or broken pages behind. We agree a fixed rule: a sold car redirects to a comparable model or to the model page, so visitors and Google don’t end up on a dead end. Meanwhile, your permanent model and brand pages keep building visibility.
Yes. Every location gets its own page and its own Google Business Profile, with the brands, services and opening hours of that site. That way customers find the nearest branch in Google Maps and in AI answers. Read more about local SEO, about programmatic SEO for model and location pages at scale, and about multilingual SEO if you also serve customers in other languages.
Request your free AI visibility plan. An expert analyses your business and contacts you within 1 working day to present your plan in person.